Manage Meta ads alongside Facebook and Instagram

Create Meta campaigns, review results and manage budgets in the workspace used for social publishing.

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The Meta campaign setup in Utin, before an account and campaign details are selected.
The Meta campaign setup in Utin, before an account and campaign details are selected. Read guide

Bring campaign work into the right company

Utin connects Meta ad accounts to your company so your team can work with campaigns alongside Facebook and Instagram publishing, comments and messages. Select the right company, workspace, ad account and advertising identity before making changes.

TaskWhat you can do in Utin
SetupConnect Meta Ads and choose an accessible ad account
Campaign creationPrepare the objective, audience, budget, schedule and creative, then review the launch
ReportingRead supported results for the selected account and period
Routine managementChange status and supported daily budgets, or remove a campaign
CommunityFollow up supported comments and direct messages in the same workspace

Create a campaign

Open Ads → Meta launch. Choose the ad account and identity, then work through the campaign settings and creative. Check the website, audience, budget and schedule before confirming. A submitted launch is not proof that Meta has approved the ad or started delivery.

Follow Launch a Meta campaign for the detailed instructions. Use launch history to investigate failed or uncertain attempts before trying again.

What about boosting an existing post?

The current Utin web app does not provide a Facebook or Instagram post-boosting action. Use Meta’s own tools for that task. Boosting code remains in Utin’s backend and public API, but this is not a customer-facing web workflow.

Organic posts can still help you choose messages and creative for a new campaign. Review the quality of responses rather than assuming that a popular post will produce paid conversions.

Review results and make deliberate changes

Compare the same period, account, currency and result definition. Check spend alongside the outcome you intended to achieve. Where metrics are missing, do not treat them as zero.

Use advertising reports to inspect results and campaign controls to pause, resume or change supported budgets. Budget and status changes can affect live spending.

Work across supported providers

Utin also supports standard, non-retail Google Performance Max. Provider-specific settings remain separate. TikTok Ads and Snapchat Ads are not currently ready for customer use in Utin.

For billing, advanced settings or provider review decisions, use Meta’s own tools. Utin does not replace every function in Ads Manager.

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